TheBlackList Pub

For All Points-Of-The-View.

Mariano's and Whole Foods Reneges On Black Media Advertising 

 
Mark S. Allen, Veteran Activist and Chairman Of National Black Wall Street Chicago is pleased to help promote this special commentary by Carl West
Groceries Ignore Black Media,  by Carl West of TBTNEWS 
Mariano's and Whole Foods, primarily the two new groceries on Chicago's Southside has proven to be BAD community partners. They've reneged multiple times on their commitment to spend money with black-owned media outlets after the opening of their two-highly profitable stores in Bronzeville and Englewood. Not only are they very BAD neighbors, they're also TERRIBLE liars.
Both store's management seem to follow the same scripted playbook when they opened in the 3rd and 4th quarters of 2016--that they would start advertising in November (2016) during the Thanksgiving Holiday with black media. Both groceries have been contacted by iconic media outlets, including WVON radio, the Chicago Defender, the Crusader, the Citizen, and other black owned newspapers and magazines. Digital media and marketing companies have also attempted to secure advertisement and sponsorship, to no prevail. And here we are concluding the 1st quarter of 2017 and neither big-box grocer has opened their lucrative purses to local black media.
I travel around Chicago and I've seen both groceries in mention advertisements on the north side and down town. I was at the Flower & Garden Show on Tuesday and Mariano's was the presenting sponsor. I have not seen Mariano's sponsor any events on the south side. Whole Foods also have not presented themselves as sponsors at any activities in the community they take money from. But I've seen their ADS on the back pages of non-black owned and distributed magazines and newspapers. But I've yet to see their logo brands in the black community, outside of the coupons they send out in mailboxes. I will not even address that non-black nonsense!
Data shows that they'll collectively rake-in over $70 million when their respective fiscal-year ends. But they can't even spend a fraction of black shoppers hard-earned cash with black media. They should be ashamed of themselves for doing BAD business and also being direct liars to either sales people and owners of black owned media outlets, who've either approached them individually or as a collective group.
Each of their stores and products are much-needed in what was once called food desserts. But that don't mean we should ignore their internal commitments. Black media will continue knocking on their doors and hopefully each of them (Mariano's & Whole Foods) will have respect for the very customers who'll be contributing to sending (their) children's children to college, buying their first car and crib, as well as paying for another one of (their) many vacation homes.
Shortly there will be a movement to denounce both grocery chains for their unfair practice as BAD community partners and neighbors. We've seen this kind of treachery and disrespect before. And we will not either forget or let this ignorance of their obligation go unquestioned or unpunished. - CDW






Views: 190


Donations Accepted

Get on TheBlackList with
the following networks:

Facebook Page Twitter Ning foursquare StumbleUpon Digg Blogger pinterest

 

Discussion Forum

Mark Allen Talk Show TALKS about Illinois Governors Race TODAY!!!

Started by Mark S. Allen on Tuesday. 0 Replies

Mark Allen Talk Show TALKS about Illinois Governors Race TODAY!!! Now predicted to be the most expensive in campaign spending in U.S. History., and that means exactly what to the Black Agenda and Black vote??? Tune InTuesday October 17th 1:00 pm -…Continue

Pritzker Campaign Responds To Black Media and Black Campaign Spending Agenda

Started by Mark S. Allen Oct 12. 0 Replies

Pritzker Campaign Responds To Black Media and Black Campaign Spending AgendaBREAKING NEWS - THIS JUST IN --Publicly reported on The Mark Allen Talk Show HEAR MY VOICE heard WEEKDAYS on Rev. Dr. Leon Finney's UBM Urban Broadcast Media Network!…Continue

Chicago Impact Company Launches Campaign to Engage Corporate Allies and Tackle Human Trafficking & Slavery

Started by Joyful Living Coaching Oct 9. 0 Replies

CAUSEGEAR L3C, www.causegear.com,  the Chicago-based social enterprise announced its "For Human Justice" campaign to expand its roster of socially responsible companies as allies…Continue

UBM Media Takes Mark Allen Talk Show to WEEKDAYS !

Started by Mark S. Allen Oct 5. 0 Replies

Veteran activist Mark Allen Talk/Commentary Show HEAR MY VOICE started with one day and is now WEEKDAYS, Monday thru Friday from 1:00 PM - 2:00 PM CST on Rev. Dr. Leon Finney's UBM Urban Broadcast Media Network.Streaming LIVE @…Continue

Community Developers Forum Saturday October 7th

Started by Mark S. Allen Oct 4. 0 Replies

Community Developers Forum Saturday October 7thPartners In Community Building Organization is facilitating a major community development forum Saturday October 7th from 9:30 AM - 3:00 PM at the offices of UJAAMA CONSTRUCTION located at 7740 South…Continue

© 2017   Created by KWASI Akyeampong.   Powered by

Badges  |  Report an Issue  |  Terms of Service

Offline

Live Video

= = http://theblacklist.net/